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Job: Google Analytics & Google Tag Specialist at Deal in Alexandria, Egypt

About the Job

Job brief

We’re looking for a Google Tag Manager (GTM) and Google Analytics (GA) expert to help set up our app and website,GA and GTM account، And provide reports for traffic analysis for iOS and Android application and website، The job also requires awareness of everything related to Google Ads / SEM in order to maximize ROI.

Responsibilities

  • Responsible for debugging, monitoring and troubleshooting data solutions and dashboards
  • Responsible for thorough and rigorous testing and validation of data
  • Experience in extracting traffic analysis reports as required
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

About this Company

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